If you’re a business on Facebook, most likely your Facebook page ranks second after your website on search results. Good for you for having a Facebook page in the first place! It’s content that you can control and Facebook is a trusted name.
It’s time for businesses to embrace social media and social networks!
Last week Google announced a Google Labs experiment called Social Search. Google’s Marisa Mayer explained how Social Search works last week at the Web 2.0 summit in San Francisco, “What we’ve done here is inserted, on the bottom of the page, content written by people in your social network.” A search for the place to get the best burger, for example, could bring up your friends’ Yelp reviews for local restaurants.
Whatever industry you’re in, it’s time to invest in social media and research what networks and mobile applications are relevant to your industry.