Your business needs to be on Google+

February 15, 2012

It’s been debated whether or not businesses should be utilizing Google+. Most businesses don’t want to bother with another social network, especially one that doesn’t seem to be getting used a whole lot. However, it’s not just any social network. It’s owned by Google, and Google has the most popular search engine in the world. […]

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Google+ for Tourism, CVBs, and Cities

February 3, 2012

We’ve created a short how-to guide on using Google+ pages for destination marketing. We hope that convention and visitors bureaus, cities, and others in the tourism industry will find it useful. You can download the guide here:  Google+ for tourism, CVBs, and cities  Best, Jacinta Langford Hoyt LangfordMedia  

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Zarco 66 Pumping Out Foursquare Deals

June 28, 2011

TIME FOR A SMOOTHIE! That’s what you may hear over the speakers at Zarco 66 when you go fill up your gas tank at five o’clock in the morning. You’ll be going there that early in the day because if you are one of the first five people to check in to a Zarco 66 […]

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Big East: Goodbye Reese’s, Hello Twitter?

March 10, 2011

On Tuesday night the Big East Men’s Basketball Championship began. This is a five day tournament played in New York City’s Madison Square Garden. Usually the court is adorned with the Big East Conference logo, the tournament logo and some advertising logos (and if you see an advertising logo on a basketball court, more than […]

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Rename app tabs in Facebook Page

February 21, 2011

It’s hard keeping up with all the Facebook Page updates lately! The latest one I came across involved being able to rename the app on your page sidebar. Click “Edit Page”>Apps>”edit settings” in the app of your choosing. Happy editing! *As noted by @bailann below, you cannot edit “basic pages” like Notes, Photos, etc.

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Customizing the new Facebook profile

December 29, 2010

I’m sure over the last few weeks you’ve noticed Facebook has been rolling out a new look for profiles. Here are a couple of things to keep in mind when it comes to the new profile: Photos at the top. The photos at the top display the last five recent photos you’ve been tagged in. […]

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Google Goggles Marketing Experiment

November 17, 2010

Google Goggles has teamed up with five companies to test using Goggles as a way to further engage customers. More information on the experiment can be found here: http://googleblog.blogspot.com/2010/11/offline-meet-online-marketing.html

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Twitter and the Curious Case of Samantha Steele’s Hair

September 10, 2010

We talk a lot about the need for a business to have a social media presence.  A situation may arise at any moment in which a business can bring a new customer in the door.  That very situation occurred on Twitter just last week. Fox College Sports sideline reporter Samantha Steele rolled into Lawrence, Kansas […]

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Social Media Blog Regurgitation

August 29, 2010

I’ve struggled lately coming up with blog posts.  I feel like we’ve read it all before. There are so many social media blogs out there, I think it’s hard to differentiate one from the other. How many blogs just seem to regurgitate the same things about social media? Do I really need to write one […]

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GroupTabs-Groupon Meets Foursquare

August 25, 2010

There is a new player in the location-based service market.  GroupTabs is a startup that is being billed as a cross between Groupon and Foursquare.  The idea is for a business to offer a deal if enough people check in to the location.  It is currently being tested in New York City and the first […]

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