Lately on Freelance Social Media we’ve been discussing businesses using Foursquare as a way to build loyalty with their customers. In the last few months, a growing number of businesses have begun to utilize the “specials” feature on Foursquare. This probably has something to do with the fact that as of June 2010, there are 1.3 million Foursquare users. Below, we’ll show you how to get your business added and create a special.
How can I add my business?
There is a very good chance your business is already on Foursquare. Login to Foursquare.com and search for your venue. Once your page is pulled up click “Claim here” on the right side of the page.
￼You’ll go through a couple of steps to authorize the claim of venue.
Add a special
Next you’ll be asked what type of special you’d like to offer. You can offer a discount to the mayor, or to users who’ve check-in every 3rd time…there’s a lot of different scenarios.
It’s a good idea to encourage first-time visitors like Topeka Subways did with their cookie offer
and also reward loyal customers.
After you have written up your special, you then submit it and Foursquare reviews it before going live.